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User-Generated Content & E-Commerce
March 11, 2019

Scenario: you’re an independent optician and want to promote your practice, so how do you go about this? Hire a photographer to take stylish shots of the frames and lenses available, your optical equipment, premises and team? If you’ve got a healthier marketing budget, maybe you want to bring in a videographer to record you […]

Social Media and Mental Health
February 12, 2019

Until recently, the vast majority of those suffering from mental health did so in silence for various reasons. Over the past few years, however, this formerly taboo topic is being increasingly discussed, with actors, athletes and artists all revealing their personal struggles. While there are many different root causes, one common theme is social media, […]